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Ventuno Skylounge

📍 Amsterdam, The Netherlands
🏷 Sector: Culinary & Restaurant
🧴 Scent: Custom 
📝 Notes: Rose · Tobacco · Sandalwood 

The Challenge 

Ventuno Skylounge, a flagship of the Ramzy Group, set out to establish itself not just as a culinary hotspot, but as a multisensory landmark. Located on the 21st floor, the space needed a fragrance that could match its panoramic allure and its reputation for glamour, excitement and refinement. The challenge was to create a scent that embodies both the vibrant energy of the lounge and the deep heritage of the Ramzy family - luxurious yet adventurous, modern yet rooted in tradition.

Our Approach

We collaborated closely with the team of Ventuno to design a fully bespoke fragrance, capturing the duality of exhilaration and elegance.

 

Specific ingredients were layered to achieve a dynamic balance: bright and exhilarating top notes, mysterious and sophisticated heart notes, and grounding base notes that symbolize heritage and stability. 

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SCENT STORY

“High above the city skyline of Amsterdam, Ventuno reveals itself through fragrance before a guest even steps inside. Bursts of citrus exhilaration meet rich, spiced undertones, while warm, grounding woods pay homage to the Ramzy family’s legacy. Mature notes bring depth and timeless allure, echoing the refined sophistication of Ventuno’s ambiance. Bold yet elegant, the fragrance mirrors the Skylounge itself: glamorous, adventurous and unforgettable."

The Result

1. Guests report feeling immediately welcomed and pleasantly surprised by the intentional use of fragrance  

 

2. Elevated customer journey: scent became a core element of the Skylounge’s immersive experience

3. We translated the custom fragrance to handsoap and handlotion for in the restrooms in a custom made Ruby Red bottle

“The collaboration with Transduce has been extremely pleasant and professional. They think proactively, move quickly, and perfectly translated our vision. Thanks to their creative approach and eye for detail, we’ve elevated our brand experience to a higher level. A valuable partner for Ventuno.”

- Dayla Koning,

Sales & Events & Relationship manager Ventuno Skylounge

Get in Touch

Jacob Obrechtstraat 19B 

1071 KD Amsterdam, The Netherlands

+31 6 15 05 73 53 

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